Mission, Vision & Values

kid in krispy kreme truck

Our Mission

To create a compelling destination for our community to play and learn by experiencing literature, storytelling, and the arts.


Our Vision

Nurturing children’s imaginations, creativity, and love of reading by bringing stories to life.


Our Values

We Believe and Affirm that:

  1. Every child has value and deserves respect.
  2. Effective parenting resources give every parent/family the opportunity to play a primary role in their child’s development.
  3. Storytelling bridges all cultures and generations.
  4. Collaborations strengthen our diverse community.
  5. Our Central location provides accessibility to the whole community.
  6. Every child deserves access to the Children’s Museum of Winston-Salem.